Archive for Business Development
Price or Differentiation?
OK, readers, Fill in the blanks, Winston tastes good _______ _ __________ _______! What does this have to do with anything? I’ll get back to that later Most people think that a price strategy is one where the business can charge a lower price to its customers and a differentiation strategy as one where a [...]
Read moreSocial Media and Your Business
Are you a small business owner or entrepreneur? If so, I really hope that you are taking advantage of what social media can do for your business. Social Media marketing is extremely effective due to the fact that its benefits are both short and long range. In one instance it drives immediate traffic to your [...]
Read moreStrategize for Social Media Success
When deciding to launch a social media campaign, it is imperative that proper planning is done along the way. There are a number of steps that companies need to take to ensure their success in Social Media. Well-planned research helps determine which sites to best utilize (Facebook, LinkedIn, Twitter, etc). Developing a budget and timeline [...]
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